Lower CAC. Higher MRR.

SaaS Growth Without
The Ad Spend Tax.

Stop renting your growth from LinkedIn and Google Ads. We build organic engines that capture high-intent leads searching for “Alternatives to [Competitor]” and “Best [Category] Software.”

Users
MQL
MRR
Revenue

The Ad Spend Trap

Most SaaS companies are addicted to the “Sugar Rush” of paid acquisition. You put $1 in, you get $2 out. It feels great, until it doesn’t.

As you scale, CAC rises. Ad inventory gets more expensive. And the moment you stop paying, the leads stop coming.

“Renting your audience is a liability. Owning your audience through organic search is an asset.”

Ads Stop Organic Compounding

The SaaS Playbook

Strategies tailored for software buying cycles.

VS

Comparison Pages

We capture high-intent users searching for “Competitor vs You.” These pages have the highest conversion rates in SaaS.

Feature SEO

Instead of ranking for generic terms, we create landing pages for every specific feature (e.g., “Automated Invoicing”).

Documentation SEO

Developers hate marketing. We optimize your help docs and API references to bring in technical champions organically.

BOFU Domination

Targeting the 3% who are ready to buy now.

1

Bottom of Funnel (BOFU)

“Best CRM for Real Estate”
These users have their wallet out. We rank here first.

2

Middle of Funnel (MOFU)

“How to automate sales follow ups”
Problem aware, solution seeking. We capture them with templates.

High
Intent

SaaS Questions

People searching for “Competitor X Alternative” are unsatisfied customers with a credit card in hand. These are the highest-converting pages on the internet. We help you rank for them without being sleazy.

We set up specific conversion events in GA4 for “Book Demo” and “Start Trial.” We can also integrate with HubSpot or Salesforce to track which organic keywords lead to Closed Won revenue.

SaaS SEO is a compound asset. You typically see initial traffic lift in 3-4 months, with significant CAC reduction and MRR growth in months 6-12 as the content moat matures.

Lower Your CAC.

Stop paying for every single click. Build an organic engine that scales with your ARR.

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